A truly international fitness ambassador, having appeared at both consumer and trade fitness events in 36 countries resulting in him being voted Best International Fitness Presenter at the 1 Body 1 World awards in New York. In addition, he recently received the Lifetime Achievement award at the International Fitness Showcase, Europe’s largest group fitness event.
Dean is renowned for delivering a wide range of master-classes and seminars covering many fitness themes. As a pioneer of dance workouts he was a key global player in the launch of Reebok City Jam and headed up the Nike Rockstar programme in the UK.
He was resident expert on Channel 5’s Terry Wogan and Gabby Roslin show and has appeared as a guest expert on a large number of television and radio programmes both in the UK and overseas. Always pushing boundaries and trying to preach the fitness gospel to as wide an audience as possible, he has filmed workouts on a boat in the middle of lake Windermere, on the set of Coronation Street, on the end of Blackpool pier, in Times Square, on the roof of a Mumbai skyscraper, in a busy hotel lobby in Taipei and in an Amsterdam park with a Dutch soap opera star. Leading a mass workout in Battersea Park, standing in front of the accompanying Royal Philharmonic Orchestra, is a particular highlight.
Dean has created two unique products for The Great Courses that combine education and exercise to help the viewer to better understand how the body works and how physical activity can positively affect it in so many ways. He has also co-authored two fitness books and regularly writes features for mainstream newspapers and magazines with a list that includes The Times, Sunday Times, GQ, FHM, Men’s Health, Cosmopolitan, Zest, Women’s Fitness and Bodyfit.
His unique ability to create diverse lifestyle programmes also led to him working with major brand names including Marks & Spencer, Weight Watchers, RAC, Remington, David Lloyd, British Dental Association, 3 Mobile, Boots, Aviva and Whitbread.
As a sportsman, he was 3-times World and 2-times European Karate Champion. Coaching experience includes working with basketball, soccer, cricket and American football players and even a young Martin Johnson.
Dean is currently Senior Manager at multi-award winning spa Ragdale Hall and retained as a consultant to Energie Global Brand Management, the leading fitness industry franchise operator.
September 15th – September 28th, 2014